xandr

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Michael Rubenstein departs AppNexus one year after AT&T acquisition
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Sep 18, 2019
Jessica Goodfellow

Michael Rubenstein departs AppNexus one year after AT&T acquisition

The president of AppNexus is stepping down from the business after completing the adtech unit's integration into AT&T's Xandr

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The end of AppNexus, the start of Xandr: Michael Rubenstein reflects one year after AT&T's acquisition
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Aug 19, 2019
Jessica Goodfellow

The end of AppNexus, the start of Xandr: Michael Rubenstein reflects one year after AT&T's acquisition

President Michael Rubenstein believes being part of AT&T will help AppNexus—soon to be Xandr—to build a “true alternative to the walled gardens”. The industry is concerned it will become a walled garden itself.

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