virgin atlantic

Jun 14, 2021

Lucky Generals wins battle for Virgin Atlantic after speedy review

Creative review overseen by Virgin and intermediary Creativebrief.

Jun 19, 2018

How brands use VR to bring destinations to life

The director of brand engagement for Pico + MENA on how VR is breaking boundaries and shrinking distances for travel brands.

Mar 31, 2014

HK Express’ rebranding aims to build a strong budget airline identity

HONG KONG - Charles Johnson, GM in charge of marketing and PR for HK Express, reports feeling like a proud parent as the brand launches a campaign aimed at creating a strong brand image for the low-cost carrier (LCC). And like any parent, he knows his work is only beginning.

Feb 5, 2014

Fun, human touch helps 30-year-old Virgin Altantic make a distinct impression

ASIA PACIFIC - Listening to parental advice does help some people to achieve their dreams in life, according to David Rose, the new head of Asia-Pacific at Virgin Atlantic.

Jan 15, 2014

Richard Branson appears as 'God of Fortune' on Virgin Atlantic red envelopes

HONG KONG - Virgin Atlantic is spreading greetings for the coming Year of the Horse with a series of 'lai see' envelopes that include a ‘God of Fortune’ resembling Sir Richard Branson.

Jan 10, 2014

David Rose soars to the head of Virgin Atlantic Asia Pacific

ASIA-PACIFIC - Virgin Atlantic has promoted 34-year-old highflyer David Rose to head Asia-Pacific operations, which include Sydney, Hong Kong, Greater China and Japan.