vaccine

Apr 7, 2021

AstraZeneca's vaccine comms: Why 'slick and corporate' isn't always best

The AstraZeneca vaccine is a good jab let down by poor communications. Or so the narrative goes.

Apr 7, 2021

Google vaccine ad is a hopeful look at post-pandemic life

The emotional spot reminds people of life before quarantine and encourages everyone to get vaccinated.

Dec 9, 2020

Step forward, our new vaccine advocates

Do we need famous people to convey information about Covid-19 vaccines?

Jun 20, 2017

How a simple charm bracelet outshone technology in Cannes

Pharma jury president: "we called it the ultimate wearable."