um
UM's consultancy focus helps offset new business slump
UM's rapid deployment of new tools that solved the most pressing issues for pandemic-struck clients helped its consultancy service thrive in 2020. Was this enough to recoup a smaller year of new business?
UM unveils ‘Futureproof’ positioning
IPG media agency to prize speed, diversity and ethics.
Agency Report Card 2020: UM
UM’s consultancy service thrived during the pandemic, spurred by its rapid deployment of new tools. Was organic growth enough to recoup a smaller year of new business?
Coca-Cola kicks off $4 billion global creative and media review
The food and drinks giant is reviewing its agency roster as it looks to cut marketing costs and consolidate its portfolio.
Spotify says there’s more to life than music
The audio streaming platform gives equal measure to podcasts and music in new global broadcast, digital and OOH campaign.
UM wins multi-market AOR appointment from Lazada
The ecommerce platform hands the IPG Mediabrands agency a full-scope remit covering Singapore, Malaysia, The Philippines and Thailand
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