um
Accenture Song and UM stand out in Japan/Korea AOY Awards
Beacon Communications wins the gold for Japan Creative Agency of the Year while TBWA performs well in both markets, but Accenture Song and UM net the most Golds overall.
UM chief executive Rachel Forde to depart
The UK boss is credited with turning around the media agency over the past five years.
Women to Watch 2022: Lauren Thornborough, UM
Not only is Thornborough a whiz in client relations, she also admirably pioneered a committee within the agency to provide support for working parents.
UM launches Pakistan office
The launch of an affiliate office in Pakistan solidifies UM’s presence in 14 APAC markets.
How tech and culture are linked in China
The chief strategy officer of UM China on how the blurring of real and virtual worlds in China seeps into everyday culture.
Agency Report Card 2021: UM
The Mediabrands agency has taken signals from both clients and employees in becoming a more digital and connected agency that applies effort strategically to stay relevant.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins