um
UM's consultancy focus helps offset new business slump
UM's rapid deployment of new tools that solved the most pressing issues for pandemic-struck clients helped its consultancy service thrive in 2020. Was this enough to recoup a smaller year of new business?
UM unveils ‘Futureproof’ positioning
IPG media agency to prize speed, diversity and ethics.
Agency Report Card 2020: UM
UM’s consultancy service thrived during the pandemic, spurred by its rapid deployment of new tools. Was organic growth enough to recoup a smaller year of new business?
Coca-Cola kicks off $4 billion global creative and media review
The food and drinks giant is reviewing its agency roster as it looks to cut marketing costs and consolidate its portfolio.
.png&h=268&w=401&q=100&v=20170226&c=1)
Spotify says there’s more to life than music
The audio streaming platform gives equal measure to podcasts and music in new global broadcast, digital and OOH campaign.
UM wins multi-market AOR appointment from Lazada
The ecommerce platform hands the IPG Mediabrands agency a full-scope remit covering Singapore, Malaysia, The Philippines and Thailand
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
