thirdparty cookies

Apr 7, 2020

'Third-party cookies are already ineffective': Lessons from Google SameSite delay

Google's move has little to do with keeping marketers happy and everything to do with minimising disruption.

Apr 1, 2020

Google signals no delay to third-party cookie timeline

Company will 'revisit' topic as situation evolves.

Mar 26, 2020

Should Google delay plans to kill off third-party cookies?

Key ad tech players are set to discuss whether Google should postpone its planned two-year elimination of third-party cookies because of the widespread disruption caused by the coronavirus pandemic.

Aug 20, 2019

Apple set to toughen up ad tracking rules

Tech giant is burnishing its privacy credentials by cracking down on cookie workarounds.

Aug 19, 2019

Third-party data and cookies: Confusion explained

Third-party data and third-party cookies are not the same thing. Lotame's Southeast Asia MD explains how Google's blocking of the latter will—and won't—impact the former.