telecoms

Sep 10, 2010

Agencies line up for global Motorola pitch

GLOBAL - Motorola is reviewing its global creative agency arrangements for its mobile phone division.

Jun 16, 2010

China Unicom: Struggling to maximise its 3G advantage

China Unicom announced a net income of US$165.5 million in the first quarter of this year, representing a 68 per cent drop year-on-year.

Apr 13, 2010

Profile: Virgin Mobile's Prasad Narasimhan talks to young chatterers in India

Softly spoken Prasad Narasimhan, the chief marketing officer at Virgin Mobile India, knew that with a host of telecom players already slugging it out in the country, his brand would have to take an eye-turning, hatke (meaning 'different' in Hindi) route.

Mar 2, 2010

All about triple play in China: Combining voice, broadband & TV services.

Triple play, the combined offer of voice telephony, broadband internet and television services, was given the green light in China in mid-January.

Jan 15, 2010

Live Issue... Up for a fight? The 2010 battle lines are drawn

Coke and Pepsi are old news. Matthew Carlton looks to the car and luxury sectors for the real fireworks in the year ahead.

Sep 11, 2009

Unitech Wireless appoints Zenith ahead of India-wide launch

MUMBAI - Indian telco Unitech Wireless has appointed ZenithOptimedia as its media agency partner in the domestic market, following a six-way pitch.