sports apparel
Golin Harris adds New Balance to its portfolio in China
SHANGHAI - New Balance China has chosen Golin Harris as its PR retainer agency following a four-way pitch in December.
Nike shouts out to fans for the Asean Football Federation Suzuki Cup 2010
Get your message out on Nike Shout during the Asean Football Federation Suzuki Cup 2010 games.
Columbia Sportswear debuts 'The stupidest cold' global campaign in China
Leading outdoor apparel specialist Columbia Sportswear Company has brought its global marketing campaign 'The stupidest cold', promoting its Omni-Heat technology, to Greater China.
Adidas sets up store at Taobao Mall in China
HANGZHOU - Taobao has signed a new deal with Adidas to open the first online flagship store in B2C e-commerce platform Taobao Mall.
New Balance launches N-ergy in China with through-the-line campaign
Footwear brand New Balance has launched an integrated campaign to promote its N-ergy line in China and cultivate the running culture in the mainland.
Billabong asks people why they love surfing in an online competition
Sports apparel brand Billabong is serving up a global online competition titled ‘I surf because’, asking people to share what the sport means to them.
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