snapchat
Snap’s ad spend bounces back after pandemic decline
The company’s Q4 earnings call revealed advertisers are coming back.
Snap revenue climbs, but monetising new users remains challenging
Social media platform's revenue rose 52% for the third quarter, daily active users climbed 18% and overall per user revenue jumped 28%.
Snap's plans to take on Asia amid growing competition
One of the early pioneers of the short-video format, 9-year-old Snapchat is now eyeing Asia-Pacific for user and advertiser growth. But has it left it too late to invest in the region?
Snapchat launches first global B2B campaign
‘Meet the Snapchat’ generation runs in Australia, Canada and the US from today, followed by Europe and MENA later this month.
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Dentsu Aegis Network and Snapchat enter strategic partnership
DAN will include Snapchat as its 'priority platforms' to distribute ad spends for its brands
Snapchat sets sights on India growth as TikTok is forced out
The social-media company has doubled its user numbers in India, but continues to struggle to monetise its users outside the US and Europe.
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