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Apr 16, 2024

Tech companies offer poor ad transparency, study finds

A new report from Mozilla and CheckFirst found that many tech companies, including most major social media platforms, offer disorganised ad data that researchers struggle to navigate.

Jan 14, 2024

Snapchat+’s AI features see subscribers skyrocket but advertisers remain cautious

With seven million paying users, are brands being too quick to ‘overlook Snapchat’s strengths’ when it comes to advertising?

Jul 11, 2023

Meta to launch verified subscription offering for APAC users this week

Meta Verified is a subscription bundle on Instagram and Facebook that includes a verified badge.

Nov 28, 2021

Snap opens an AR holiday market for Black Friday

The holiday market features AR experiences from Coca-Cola, Hollister, Prime Video, Under Armour, Verizon and Walmart.

Oct 20, 2021

Snap launches a studio to help brands use AR

Arcadia will develop AR experience technology for brands globally.

Sep 30, 2021

Snap partners WPP to launch AR Lab for brands

Holding company also formed a partnership with TikTok earlier this year.