Aug 16, 2021

Mobile services brands benefit as Filipinos seek local comfort

While Jollibee continues to rule the roost as the strongest local brand in the Philippines, according to our exclusive survey, consumers are seeking comfort in familiar, homegrown brands in the second year of the pandemic.

Jun 1, 2020

Post-COVID, China's smart social movement accelerates

We're seeing the rise of a new smart consumer, smart economy and a smart community in China.

Jul 15, 2019

Mobile looms larger among Filipinos' favourite local brands

Comfort foods remain tops, but the prevalence of handset brands and service providers among the Philippines' strongest local brands shows mobility matters.

May 16, 2016

CES Asia takeaways: The ‘smart everything’ economy

Arvind Sethumadhavan of Dentsu Aegis Network shares thoughts on the utility and marketing potential of smart devices and technologies showcased at this year's CES Asia.

Mar 7, 2016

My clothes are smart(er)

Will smart fabrics usher in the true 'wearables' revolution?

Jun 1, 2015

Tencent digital case studies: Mobile brings brands to life

By the year 2020, the world will have to analyse 50 times more data than what we have today, which means traditional analysis needs to change. The Internet's impact on China is also deepening as it becomes a mainstream media. With this as a backdrop, our mindsets as marketers must also change.