singapore grand prix

Jul 31, 2019

Waiter, there’s a car on my bus

A 3D out-of-home campaign for the Singapore Grand Prix.

Sep 7, 2018

What it's like to work on... Singapore Grand Prix

What revs the operational engines for the team behind the annual Formula 1 race.

Sep 18, 2015

F1 fans in Asia love sponsors: Octagon study

Snapshot of findings from the inaugural Octagon Passion Shift study for F1 in Asia. Please see the related-article link at the bottom of the page for more details.

Sep 18, 2015

Sponsoring F1: A fast track to Asian hearts?

New research from Octagon suggests that Asian sports fans are more accepting of the role of sponsors in their sport than European fans, signalling great opportunities for marketers.

Apr 25, 2014

Experts laud Singapore Airlines' Formula 1 sponsorship

SINGAPORE - Singapore Airlines association with the Formula 1 race in Singapore provides a touch of pizzazz for the carrier, which has typically shied away from sponsorship deals of this stature.

Sep 27, 2013

Singapore Grand Prix party hosted by Campaign Asia-Pacific

Photos from Campaign Asia-Pacific's gathering at the Singapore Grand Prix on Sunday, 22 September.