rob norman

Feb 12, 2018

Advertising and moral hazard: questions that brands and regulators must ask

There is peril at the intersection of public proclamations of purpose and the pursuit of profit, writes GroupM's former chief digital officer.

Nov 21, 2017

Rob Norman retires from Group M to make way for 'young generals'

Media agencies need to be on a "war footing" and focus on "core principles", as he makes way for "young generals".

Jun 15, 2016

ANA is missing the big picture, says GroupM's Rob Norman

Transparency report implies "there is something wrong with agencies being rewarded" for making investments and taking risks, writes the chairman of GroupM North America.

Apr 27, 2016

Digital marketplace at a pivot point: GroupM Interaction report

SINGAPORE - With consumer avoidance of advertising on the rise, the digital marketplace is at an important point in its evolution and the entire industry must collaborate to ensure its further advancement, according to the latest Interaction report by GroupM.

Nov 7, 2011

VIDEO: What the US needs to learn from China

Rob Norman, Global CEO of Group M Interactive and CEO of Group M North America observes that when it comes to digital marketing, China has as much to teach the West as the West has to teach China.