SINGAPORE - Expanding on a pilot programme, Unilever has launched its proprietary programmatic trading desk, 'Ultra' (for Unilever trading desk), in Singapore in partnership with Mindshare.
SINGAPORE - The Spikes Asia Festival of Creativity has announced that Unilever has been named the 2015 Advertiser of the Year.
ASIA-PACIFIC – The Asian Marketing Effectiveness & Strategy Awards has announced its jury presidents for this year, including top marketers from Diageo, Unilever, Intel and Mondelez.
SINGAPORE - Unilever has set up a ‘command centre’ in its Singapore offices to monitor and adapt its digital capabilities.
ASIA-PACIFIC - Marketers underestimate the extent to which consumers say it’s acceptable for companies to support good causes while making money, according to a study conducted by the World Federation of Advertisers (WFA).
SINGAPORE - Under the leadership of a newly elected board of directors, MMA (Mobile Marketing Association) will focus on the next generation of mobile marketing and advertising opportunities.
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