The work by London's Joint introduces the new proposition ‘Prime changes everything’.
As founder Jeff Bezos announces his move to executive chairman, revenue from Amazon's 'other' category, which includes advertising, soars 64% year-on-year.
Billion dollar investment, job generation plans and Prime growth help drive company's robust sales and profit growth in Q4
New and renewing mobile customers will get three months of free Prime membership.
Comprehensive offering including content and overseas products now available following rocky start.
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