pitch
Carlsberg shortlists three agencies for global media account
IPG's Initiative was appointed in 2017, replacing OMD.
Pitch process wastes time, money, and impacts mental health: report
MediaSense interviewed directors and C-suite ad professionals across the globe.
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Suntory Beverage & Food Asia Pacific consolidates media with OMD
For the first time, Suntory's non-alcoholic beverage and supplement division has awarded full media planning and buying to a single agency in eight APAC markets.
PHD Indonesia wins Vivo’s media duties
The OMG media agency unseated the local incumbent and three other challengers to win the pitch.
Mindshare retains Nike media account in China
Defending its longstanding relationship in China was key for Mindshare after Nike awarded many global markets earlier this year to Initiative, including some duties in Asia.
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Sun Life calls for media agency pitch
The financial company is looking for a regional media agency to cover media planning services for its six markets in Asia.
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