Partnership will enable advertisers to target Gojek audiences, run audience surveys and measure sales impact. Plus, it will soon offer unique IDs.
The trend of larger networks seeking out opportunities with speciality agencies sounds peachy in theory, but not always so in practice.
The collaboration is an effort to bring in more inbound travellers for 2019 China-New Zealand Year of Tourism.
Company offering partnership automation appoints a new China lead and reveals plans to grow into Japan and beyond.
The tools will form Meetings Marketplace, a vetted collection of AMEX Meetings & Events’ tech solutions.
The renewed agreement also integrates travel data into event apps to create a one-stop shop for attendees.
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