netflix
Don’t like policing people and if a brand is legal, then I can promote it: Saif Ali Khan
The Indian actor opens up what he likes and dislikes about advertising, why he’s not on social media, and why he believes OTT is far superior to television
Be a partner to FAANG gang, don't depend on them, in a platform world
Here are four ways for brands to take control of their destiny, Publicis Groupe's global CMO says.
How tech giants slashed adspend by $1 billion during the pandemic
Three of the so-called FAANG companies saw their advertising expenses drop for the first time in a decade in 2020.
Disney+ hits 95 million subscribers, gaining momentum on Netflix
The results well exceed Disney’s expectations of hitting 90 million global subscribers by 2024.
Netflix slashes annual global adspend by 23% despite record year
Revenue soared by 24% in 2020 as platform cut ad expense.
Netflix reports strong Q4 and full year numbers
As its subscriber base crosses 200 million, the video streamer's annual revenue grew 24% year-over-year to cross $25 billion. Operating profit was up 76% to $4.6 billion.
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