netflix

Oct 19, 2023

Netflix posts US$1.9 billion operating income for Q3 2023, up 25% from this time last year

Right on par with Wall Street estimates, the streaming giant also garnered nearly 9 million new paid subscribers. However the generation of ad revenues continues to be a challenge.

Oct 4, 2023

Netflix ad chief Jeremi Gorman to exit, replaced by Amy Reinhard

Gorman set to depart around one year after she joined the streaming service to establish its first advertising product.

Sep 19, 2023

Netflix and South Korean internet provider SK Broadband end three year legal battle over Squid Game traffic

The companies have dropped their lawsuits after fighting over broadband usage costs since 2020, and will now partner to provide better entertainment experiences to their customers.

Sep 8, 2023

Netflix and Enthusiast Gaming bring One Piece to Fortnite

The Battle-Royale style game map is inspired by the live-action version of the popular manga series.

Aug 21, 2023

Disney to 'learn' from Netflix’s mistakes with launch of ad tier, buyers say

Buyers expect Disney to give November's ad-tier launch a 'soft release, heavy restrictions on the brands they will take on board and limited targeting'.

Jul 28, 2023

Netflix cuts ad prices, rethinks Microsoft deal in pursuit of growing revenue

The streaming giant is revisiting its 2022 agreement with Microsoft in a bid to optimise and restructure their ad formats to drive maximum return on revenues.