Some may like it hot, some may like it cold, but Ad Nut can't seem to mix with this campaign at all.
Mediacom picks up Nestlé – one of the biggest media accounts.
The remit begins on October 1, 2022 and runs until December 2025.
New CEO Benish Irshad intends to run the media agency network differently—representing a new diverse generation of talent.
The COVID-19 pandemic has brought unprecedented disruption to business operations and exposed the fragility of our global ecosystem. A panel with dentsu and Nestlé dived into how marketers can create sustainability initiatives that are mindful of people and the planet in a discussion moderated by Campaign Asia’s Robert Sawatzky and Facebook’s Leigh Thomas.
UK initiative sees brands paying a green levy of 0.25% of the cost to produce an ad.
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