May 2, 2019

HK MTR, JCDecaux announce 'BOB' winners

Grey and Mindshare, Carat and The Right Side, and Initiative and I Love Fantasy Design were among the winning duos at the MTR and JCDecaux Transport's Best of the Best Awards.

Aug 7, 2018

JCDecaux Transport rolls out automated DOOH planning tool in Hong Kong

Company says enhanced platform yields some surprises that defy conventional wisdom about where to advertise in Hong Kong's MTR system.

Jun 6, 2018

SmarTone targets drama addicts during their commute

With help from OMD and video provider MyTV Super, SmartTone is targetting on-the-go TV watchers to suggest they might enjoy their shows more with better mobile service.

Dec 21, 2017

Photos: Hong Kong MTR gets Christmassy with Kumamon

Cheil Hong Kong puts up a Christmas themed outdoor campaign at a Hong Kong subway station.

Aug 2, 2017

Ads vie with phones for attention in the Hong Kong MTR

JCDecaux Transport MD Shirley Chan tells Campaign Asia-Pacific about the relevance of underground ads and mobile-oriented campaigns.

Apr 20, 2017

Hong Kong MTR names 'Best of the Best' winners

Ocean Park, Nike, Mindshare and Metta Communications among the top winners last night.