AnalogFolk offers staff monthly day off during menstruation
The open-source policy aims to increase workplace equity and teach staff about period symptoms.
Freedom Cups and Wunderman Thompson campaign highlights period poverty
The print campaign shines a light on untold stories of underprivileged women who have no access to period products, clean water and adequate wash facilities.
Stayfree puts an end to awkward periods of father-daughter conversations
DDB Mudra film documents how an uncomfortable script evolves into relatable conversations.
Libresse pulls campaign with vulva imagery following backlash
Users on social media rushed to defend the brand following an incriminating statement from a religious organisation.
Bonds deploys 'cheer bleeder' squad to demo 'bloody comfy' period undies
AD NUT's PICK OF THE WEEK: A campaign by Special Group Australia encourages people who menstruate to 'Cheer through the bleed'.
Kotex takes nuanced approach to period stigma in APAC
The brand is pushing to break taboos and introduce more sustainable products across the region to keep pace with heightened awareness among its Gen Z consumers.
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