Agency charged with localising the brand’s global positioning.
Kent Wertime, joint-CEO for Ogilvy & Mather Asia-Pacific, breaks down the implications of the agency's Velocity 12 report for brands
Ogilvy & Mather China held IHAVEANIDEA’s annual Portfolio Night, the world’s largest simultaneous creative portfolio review, on May 22 in Beijing and Shanghai, joined by 24 participating cities around the globe. Nearly 150 participants from all over China came to meet with creative directors from the agencies including O&M, JWT, Leo Burnett, BBDO and many others to network, get professional tips—and get recruited.
With an action-packed and bloody animated film, IHAVEANIDEA’s Portfolio Night and Ogilvy & Mather China have kicked off recruitment for Portfolio Night 11, which takes place 22 May.
HONG KONG - Thomas Crampton, Ogilvy's Asia-Pacific director for social media, has joined the agency's regional committee.
AUSTRALIA - WPP Group, via Ogilvy & Mather Asia, has acquired a one-third stake in Australian digital communications company DTDigital from STW Group for an undisclosed sum.
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