marketing cloud

Oct 11, 2017

Salesforce launches Facebook integrated marketing cloud

Salesforce Lead Analytics for Facebook will help users create performance visualisations against key marketing-automation metrics.

Oct 2, 2015

Marketing is not about campaigns anymore: Salesforce

SINGAPORE – Salesforce's Derek Laney believes marketing is now about “always-on experiences”, and marketers have the opportunity to advise the CEO, and be the architect of that whole experience journey.

Oct 19, 2012

Salesforce Marketing Cloud teams up with 20 social-analytics vendors

GLOBAL – Furthering its ambition to build an all-in-one social-analytics platform, Salesforce Marketing Cloud has partnered with 20 social-analytics vendors, including Klout, Soshio, Trendspottr and Clarabridge, to offer richer analytics and stronger local language support.

Sep 27, 2012

Digital happenings this week from the Cover-More, Snickers, Tink Labs, Rackspace Hosting and more

A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.

Sep 20, 2012

Digital happenings this week from Microsoft, Club 21, Mobext and more

A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.