3 days ago

Wavemaker earns another AOR term for L'Oréal Thailand

The retainer expands Wavemaker's responsibilities to cover all media strategies and e-commerce sales for the beauty major in Thailand.

Sep 10, 2023

L’Oreal Paris makes a bright red mess in Paris

Ad Nut can’t help but wonder what a traffic build up this campaign must have caused.

Aug 7, 2023

'What's true in life is true in advertising': McCann's Harjot Singh on why great strategists will always be students for life

After 13 years at the organisation, McCann Worldgroup's group chief strategy officer is no stranger to the whims and fancies of the creative calling. In an exclusive chat with Campaign, he shares his thoughts on life, advertising and finding the magic in everything that falls in between.

Jul 26, 2023

Inside L'Oreal's 14 studios in Jakarta supporting the brand's live commerce growth

In an exclusive, L'Oreal brings Campaign inside its offices, lifting the hood to its live commerce strategy that supports the demand for the brand's products sold through live-streams in Indonesia.

Jul 2, 2023

L’Oréal India elevates Saloni Shah to marketing and digital chief

Shah was previously L'Oreal's head of media, digital and data transformation.

May 17, 2023

Why marketers should take risks and embrace experience-based interactions

CAMPAIGN 360: A expert panel including top CMOs from Mastercard, L'Oreal and Kellogg's speak out on managing the transition to a more experience-based, influencer-driven, tech-enabled marketing model.