A managing partner at WPP Media Vietnam, Amit Thakur brings nearly a decade of in-market experience to the role.

New shake-up at Omnicom Precision Marketing division comes after MRM office closures in March.

Spanning Film, Craft, PR and Sport Entertainment, Ogilvy APAC's ECD picks four APAC tipped for the Palais.

As AI reshapes the communications function, the profession is hiding behind a word it has never had to prove.

The brand invites consumers to become digital chick parents and earn discounts for devotion. Darkly poetic and wholly on brand, if you ask Ad Nut.

Science student turned art director, dog lover, tattoo collector and aspiring solo traveller—Michelle Fu takes on our 11-question challenge.

Exclusive: The agency hires former Publicis Media and MediaCom executive to lead Indonesia operations.

Initiative is the biggest climber in the regional monthly league, while EssenceMediacom dips.

One minute we’re cheering trillion-dollar ad spend forecasts; the next, oil tankers are stalled in the Strait of Hormuz, and budgets are on the chopping block. Stability is an illusion, and adland needs to get better at handling it.

From Hyundai and Samsung to Nike, Adidas and Coca-Cola, here's the work catching our eye—with more to come.

After a tie in the spirited Campaign360 debate, Heineken’s Gita de Beer and Andy Wilson return for a bonus round on brand power in the AI era.

19 years at FIFA, a six-year MAMA title deal that pulled 400 million viewers, and a 25% lift in Hong Kong cross-border spend during the awards weekend; Danielle Jin, on why a brand designed to be invisible is going all-in on football, K-pop and gaming.

In a climate of extraordinary pressure and possibility, the select cohort of marketing leaders are setting the standard for purposeful, high-impact leadership.