4 days ago

LinkedIn’s first campaign for Premium highlights professional development

EXCLUSIVE: LinkedIn is promoting its Premium subscription as it seeks to become an always-on platform for developing professional skills.

Oct 23, 2023

Catherine Flynn leaves Meta to join LinkedIn as agency lead

Exclusive: Campaign understands Catherine Flynn, who left Meta at the end of August, is now at LinkedIn where she is director of agency development and marketer education for APAC.

Sep 5, 2023

Need to develop measurement solutions that allow businesses to evaluate lead generation: LinkedIn’s Valerie Beauchamp

LinkedIn's vice president, global head of agency education and development, delved into how marketers should navigate the ever-shifting currents of B2B, LinkedIn's capabilities for campaign effectiveness and the importance of measurement.

Aug 6, 2023

LinkedIn just pulled our anti-greenwash film. Why?

Glimpse founder James Turner claims LinkedIn pulled his collective's parody film that urges people to stop following influencers paid by oil companies.

Jul 31, 2023

Asia-Pacific Power List 2023: Sarah Tucker, LinkedIn

Her content marketing strategies and partnerships have elevated the reputation of LinkedIn’s marketing solutions for businesses, while taking bold steps to develop female talent.

Jun 30, 2023

LinkedIn films urge workers to have difficult conversations about DEI

Gen Z are more likely than Gen X to prioritise inclusive workplaces when seeking jobs.