Rapper AJ Tracey will make an appearance at the opening ceremony.
INSPIRATION STATION: To mark a new partnership between the two brands, Hong Kong-based artist Taxa was commissioned to produce a large graffiti piece in Tsing Yi Estate.
INSPIRATION STATION: Actually, it's a visual interpretation of a Hennessy master taster's brain activity, created in a collaboration with media artist Refik Anadol and currently viewable in a popup exhibit in Hong Kong.
Gunpowder and fireworks artist Cai Guo-Qiang staged the global event in celebration of Hennessy XO's 150th anniversary.
Droga5 continues long-running Wild Rabbit campaign that highlights what drives people to succeed.
Hennessy and Turkish Airlines splash out on films by the legendary director, but is it a case of big budgets signifying nothing?
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