happiness saigon

1 day ago

Brain waves meet horsepower in Audi Vietnam campaign

Forget traditional test drives—Audi's new Q8 campaign is using neuroscience to find owners who share a genuine neural connection with the luxury brand's DNA.

Nov 28, 2022

Crafty beer campaign in Vietnam swaps cheap brews for premium

Vietnamese Belgian-style brewers Belgo figured out how to get people to take a chance on their more expensive, premium product.

Feb 28, 2022

Explore the Spikes Asia x Campaign virtual festival playground

New to Spikes Asia x Campaign this year is a virtual event experience created by Happiness Saigon to meet speakers, mingle, share work, 'have a drink', 'party' and even 'do yoga'. Check it out.

Sep 16, 2021

Happiness Saigon wants to make you miss your physical office a little less

INSPIRATION STATION: What started out as a metaverse passion project by a junior designer has helped connect remote working colleagues and could be a template for other companies to emulate.

May 18, 2021

Dat Bike rides with Happiness Saigon as creative partner

The FCB-affiliated agency will consult on Dat Bikes’s creative, campaign strategy and communications.

Mar 29, 2021

Happiness Saigon launches free consultancy for small businesses

Inspired by local blue collar workers using street stickers to advertise their businesses, this initiative aims to help small business owners hobbled by the pandemic get back on their feet.