gsk
Sep 14, 2022
Asia-Pacific Power List 2022: Silas Lewis-Meilus, GSK
The global media leader for GSK Consumer is restructuring the pharma giant’s media team to build stronger in-housing capabilities. He also happens to be the APAC media chair at the WFA.
PROMOTED
Aug 25, 2022
Silas Lewis-Meilus: What does it take to truly change the game?
Haleon’s global head of media business units on why internal authenticity is critical for brands and marketers looking to change the game.
Jun 10, 2022
GSK updates brand identity following renewed purpose
REBRANDING EXCERCISES: Having spun off its consumer business, the healthcare giant is looking to refocus itself as a biopharma innovator.
Dec 13, 2019
GSK consolidates Pfizer consumer healthcare media with Publicis Media
The win beefs up responsibilities for bespoke service platformGSK.
Dec 13, 2019
IPG's MRM, McCann Health to wrangle GSK global creative pharma along with Publicis
Separately, WPP retains GSK's US pharma media business.
Sep 21, 2019
GSK launches global creative review for pharma business
The fee on the account is estimated at $30 million.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
