gender diversity

Apr 28, 2023

Pepsi takes on gender stereotypes with Samantha Ruth Prabhu

The campaign will be spread across TV, digital, outdoor and social media.

Apr 13, 2023

Majority of agencies in SEA lack formal processes for diversity in ads: What needs to be done?

According to IAB's research, consumers in Asia demand more than just superficial depictions of diversity in advertising. We explore how they can see relatable everyday lifestyles and cultures represented by people who look like them.

Jun 7, 2022

Moving beyond tokenism to create systemic change

Every year in March, as we celebrate the social, economic, cultural, and political achievements of women, the issue of gender inequality in the workplace surfaces. And then people don’t talk about it as much, almost dismissing the existence of the problem; brands move on to the next event to relate to.

Mar 8, 2021

Campaign Leading Change online event coming June 8-9

To mark International Women's Day, participants can receive a 20% discount to the two-day conference and workshop for today only.

Mar 12, 2020

Twitter targets gender equal workforce by 2025

The new targets come as part of its ambition to become "the world’s most diverse and inclusive tech company".

Mar 6, 2020

Are men still passing responsibility for gender diversity initiatives to women?

More often than not, gender and other diversity initiatives, whilst promoting inclusivity, end up being exclusive by nature, say observers.