film
Cadbury jumps into cancel-culture debate
With Ogilvy and Wavemaker, the brand used AI to insert 'disclaimers' before popular YouTube videos, making fun of the concept of 'cancel culture' while promoting its Perk brand.
IOC's Winter Olympic film shows fans mirroring athlete movements in solidarity
In an extension of its 'Stronger together' campaign, the International Olympic Committee is highlighting the relationship between athletes and supporters.
Amazon delivers love labelled with gratitude this Diwali
The campaign titled, 'deliver the love' ahead of the festive season, aims at spreading the message of spending Diwali with covid heroes.
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Amazon Prime Video urges less binging and more time with family this Diwali
Campaign India catches up with marketing director Sushant Sreeram to learn more about the growth of OTT and its surprising Diwali campaign.
Anyone's a budding moviemaker in new Apple iPhone 12 Pro spot
Apple's in-house team celebrates the filmmaker in everyone and the lengths they go to, with some dramatic help from Danny Elfman.
What Parasite's Oscar win means for Korean culture
SOUNDING BOARD: We ask the industry how the success of 'Parasite' will affect brand appetite for Korean content.
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