exchange

Jun 26, 2018

WPP exits AppNexus in sale of ad platform to AT&T

AT&T has fully acquired digital platform AppNexus for a reported $1.6 billion.

Jan 7, 2013

OPINION: Drivers of change and the advertising company of the future

Saurabh Sharma, planning partner at Ogilvy & Mather Beijing, documents three changes in marketing communications that he has witnessed since he started his advertising career almost twelve years back, almost equally divided between India and China.

Aug 14, 2012

VeNA and BrightRoll sign digital video agreement for Australia and New Zealand

AUSTRALIA - Online video and social advertising network Vena has signed an exclusive agreement with digital video advertising service provider Brightroll.

Apr 14, 2011

Dylan He steps up as CEO of Vivaki Exchange

BEIJING - Vivaki China has promoted its long-serving general manager Dylan He to CEO of Vivaki Exchange.