events
Bad ads disguised as content undermine trust: Dow Jones revenue chief
Ahead of his appearance at Campaign360, Dow Jones' new global chief revenue officer Josh Stinchcomb discusses innovating on custom content, shiny new ad tech tools and navigating changing audience habits.
Kerry Hotel Hong Kong: Keeping events high-end
The flagship property of the Kerry brand defines a new generation of business events.
AsiaWorld-Expo: Leading the way
With its investment in smart technology and sustainability efforts, AsiaWorld-Expo provides an unparalleled experience for event organisers and visitors alike.
MediaCom deep-dives into China’s luxury market
The media agency network followed up intensive research with a white paper and live event.
Taiwan champions one-of-a-kind event experiences across Southeast Asia
With MEET TAIWAN at the helm, the country’s massive push in new event tech and immersive incentive programmes was put on display throughout 2018.
Using data to drive human engagement in Thailand
Understanding customer preferences requires in-depth first- and third-party data to build detailed customer profiles, an investment which can drive returns.
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