equality
Moving beyond tokenism to create systemic change
Every year in March, as we celebrate the social, economic, cultural, and political achievements of women, the issue of gender inequality in the workplace surfaces. And then people don’t talk about it as much, almost dismissing the existence of the problem; brands move on to the next event to relate to.
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Oscar Mayer uses wiener jokes to highlight gender bias at the Oscars
The OOH campaign includes the brand’s iconic wienermobiles sporting messages of support for gender equality outside the Dolby Theater in Los Angeles.
Diversity fuels creativity: WPP’s Rose Herceg on the power of building gender inclusive cultures
Rose Herceg, president of WPP in Australia and New Zealand, reflects on how we can drive women forward in their careers and address gender disparity in our workplaces.
Let’s move beyond the simplistic ‘business case’ for DEI
There’s far more at stake here and leaders need to demonstrate they know the importance of moving beyond mandates, says the CEO of PHD India.
Olay shows how bias pushes girls out of STEM
With a campaign by Publicis Singapore, the brand launches an initiative to close the gender gap in STEM careers in India.
Famous Thai songs rewritten to remove damaging stereotypes about women
Prudential Thailand and VaynerMedia collaborated with music labels and artists to rewrite the stereotyping lyrics of popular songs in an attempt to fuel the burgeoning women empowerment movement in Thailand.
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