“Having just a UK entity doesn’t fit our model, we want to develop into other markets,” Tim Dyson says of the creative agency group Next 15 just purchased.
Why did Diwali get picked as the launch day for Christmas ads? The average 90%-white ethnic composition of the agency teams behind this year’s work is your answer, according to Engine Creative's senior strategist.
The CSO of Engine reflects on the importance of properly unplugging.
Chief executive will work his six-month notice period before moving to tech giant.
The news follows on the heels of the agency undergoing a mass rebrand this autumn.
UK ad man Robin Wight looks back at the Mad Men-style antics, outrageous ideas and classic work of the agency he co-founded in 1979 as he steps down from Engine and WCRS is consigned to history.
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