40 Under 40 2022: Motonori Sugiyama, Droga5
With his pioneering approach, Sugiyama has transformed how Droga5 goes to market, building out a new portfolio of blue-chip clients with global and local award-winning work.
Philips Domestic Appliances appoints creative agency
Appointment follows a three-way competitive pitch.
David Droga: Accenture Song to step up innovation investments in Southeast Asia
This will involve more strategic acquisitions in future-facing businesses, more studios and organic growth, the CEO and creative leader says.
Cannes Lions 2022: What keeps chief creative officers awake at night?
Impact BBDO’s Ali Rez, TBWA\Chiat\Day New York’s Amy Ferguson, and Droga5’s Scott Bell discussed lessons learnt from the pandemic, and challenges creative folks face in advertising.
The New York Times highlights subscribers in new campaign
The publisher is leaning into a subscription-first strategy after amassing more than 10 million paid users.
Neil Heymann returns to Accenture after brief stint at Publicis’ Le Truc
The former Droga5 global CCO decamped to Publicis less than a year ago to open its New York-based creative collective.
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