Ogilvy Sydney campaign sent out spooky tricks along with treats by KFC delivery.
"We know this is a revenue stream we weren’t tapping into before," says CEO Steve Easterbrook of cooperative effort with Uber Eats.
Foodpanda marketing head Laura Kantor explains how speed and tight marketing strategy are essential to succeed in the highly competitive and rapidly growing food-delivery industry.
An alliance between OMD and Fusion gives clients exclusive access to the latter's e-tailing technologies.
BEIJING / SHANGHAI / GUANGZHOU - Alibaba Group's shopping website Taobao partnered with Chinese logistics company YTO Express in a one-off trial of drone technology to deliver ginger tea packets to 450 customers.
SHANGHAI - McDonald’s delivery riders have personally committed to the fast food giant's latest '30 Minute Challenge’ campaign.
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