Beyond being just another social-media buzzword, ‘quiet quitting’ is having a real impact across adland. We ask industry leaders in the region how they are responding.
Industry figures give their views on whether a root cause of adland's worsening talent drain is 'the mental health hazard' of teams within holding companies 'fighting over the client budget'.
As more clients split up their marketing budgets, it's making way for short-term projects. We ask agency leaders how this affects staff workload, creative output, and business sense.
Wellbeing initiatives and flexible working policies do not address the root causes, according to Julian Douglas.
The pandemic accelerated conversations and real action around work-life balance; mental health and wellness; and leadership and culture, says the deputy managing director at Redhill.
Finding that sweet spot between caring too much and caring too little can be difficult, contends the head of APAC for Dropbox.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins