A campaign for Bonds by Special Group Australia celebrates the brand's new pride-themed product range, with an LGBTQIA+ Donna Summer dance party.
Bonds’ latest effort to promote new men’s undies is another silly, innuendo-laden winner.
Underwear brand launches new product line for women with a quest into 'bush land'. And some nut cracking.
AUSTRALIA - JKR Singapore has carried out a logo and packaging makeover for Aussie underwear brand Bonds, with a brief (sorry) to give the brand a more assertive identity.
MELBOURNE - Clemenger BBDO Melbourne has been appointed agency-of-record for Australian budget fashion label Bonds and Tourism Victoria.
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