'#Periodsomnia' is based on research that people who menstruate lose around five months of sleep over their lifetime.
D&AD chief operating officer Dara Lynch interviews the 2021 black Pencil winners about how they made their award-winning campaigns.
A virtual 'Pain Museum' to spotlight real life experiences of period pain has been created by Ketchum for Essity, the parent brand of Bodyform.
Follow-up to 'Viva la vulva' pushes against shame and silence surrounding women's bodies.
A new ad from Bodyform and Libresse in the UK depicts real period blood. The marketer and creative team explain why they decided to break this taboo.
From The UK: 'Blood', for Bodyform by Abbott Mead Vickers BBDO
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins