ariel

Jun 6, 2019

2019 Cannes contenders: 'Kawaii Tweak Hazard' by Dentsu Tokyo

Victims of AR photo tweaking lament their misfortunes in this quirky entertaining film for Gatsby by Dentsu Tokyo.

Jan 25, 2019

New 'Share the load' spot blames the mothers

TVC from BBDO India encourages mums to introduce their sons to the mystery and wonder of doing their own laundry.

Apr 4, 2017

Ariel ‘Share the load’ tops 2017 Warc 100

P&G named top advertiser, while Vodafona takes pole as top brand.

Nov 17, 2010

Unilever chief questions P&G's 'Turn to 30' campaign

GLOBAL - Keith Weed, Unilever's top global marketer, has criticised rival Procter & Gamble for its flagship sustainability campaign, which encourages consumers to do their washing their clothes at 30ºC.