Apr 13, 2023

Welcome to the ChangiVerse

INSPIRATION STATION: Accenture helps Singapore's Changi Airport become the first virtual experience developed by an airport on Roblox.

Nov 26, 2020

Programmatic DOOH advertising lands at Hong Kong airport

JCDecaux is launching programmatic trading capabilities for Hong Kong International Airport, purportedly the first major international airport to do so.

Jan 29, 2019

China Duty Free expands M&C Saatchi Spencer's remit to another airport

Another CDF subsidiary, Duty Zero, at the Hong Kong International Airport, is an existing client.

Jul 13, 2018

Localised HSBC hexagons land in airports around the world

Dubbed one of the world’s largest out-of-home brand campaigns, the latest 'Together we thrive' campaign will appear in 17 airports across nine global markets.

Mar 9, 2016

Terminally bad advertising

M&C Saatchi creative chairman and frequent judge of outdoor-advertising awards Ben Welsh passes judgment on airport advertising.

Aug 16, 2012

Wuliangye: When an airport meets a liquor brand

SICHUAN - Is it reasonable or appropriate to name a public facility after a commercial brand? That's the question raised earlier this year when the government of Yibin in China's Sichuan province announced plans to name the city’s new airport after a locally produced brand of rice wine.