From original local soundtracks to emotional narratives about family, here's a collection of standout campaigns from India, Malaysia, and Singapore that celebrate Diwali.
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Festive campaigns lighting up Diwali 2025
campaign roundup
deepavali
diwali
festive marketing
Diwali 2024: Campaigns lighting up the festive season
campaign roundup
deepavali
netflix
singtel
By
Staff Reporters
Here’s a roundup of the region’s standout Diwali campaigns this year, highlighting a mix of humour and heart.
Coca-Cola innovates with Bluetooth-enabled Diwali invitations
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deepavali
diwali
india
By
Campaign India Team
The brand rolls out ‘locked Coke’, a limited-edition bottle for this year's festive season.
Six Deepavali/Diwali ads we liked in 2020
advertising
creativity
deepavali
diwali
By
Staff Reporters
Deepavali season is upon us, and select markets in the region are abuzz with exciting creative work. We take a look at some of our favourites this year.
DiGi shares the light for Deepavali
deepavali
By
Racheal Lee
KUALA LUMPUR - Malaysian telco DiGi Telecommunications Sdn Bhd has produced a song, entitled ‘Oli Peruvom’ or ‘Share the light’, to coincide with the upcoming Deepavali to encourage subscribers to do their bit in contributing to the education of underprivileged children.