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Asia-Pacific Power List 2025: Jayen Mehta, Amul

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Respectful of Amul’s legacy but driven by modern relevance, Mehta is transforming the cooperative into a purpose-led powerhouse with global reach.

Asia-Pacific Power List 2024: Jayen Mehta, Amul

amul apac asia asia pacific cmo jayen mehta marketing power list

Mehta is moving fast to expand Amul’s global footprint, while pivoting its growth around innovation, impact and sustainability.

Amul kicks off with Lionel Messi and Cristiano Ronaldo ahead of World Cup 2022

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The dairy brand has partnered with the Argentinean and Portuguese national teams for the tournament

Why Amul, India's favourite Dairy brand is pivoting to regional language messaging

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In this series, Campaign India speaks with Indian brands that set up operations in the country pre-independence and continue to dominate their space.

Tech dominates India's top 100 brands, FMCG names struggle

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An analysis of India's top 100 brands, according to consumers. Which made significant gains in 2019, and which lost their stripes?