On 13 June, in-store media network Ksubaka marked the opening of its new APAC headquarters in Singapore.
The launch of the new office in Singapore follows the formation of a joint-venture partnership with Fullshare Holdings to accelerate its expansion in China made in February. The deal brought with it a capital injection of US$15.6 million (RMB100 million) for 2016 and is also in line with the company’s plans to launch in two more markets in Asia this year.
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The business was won from Havas after a competitive pitch.
The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.
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Staffing cuts across Asia have begun as GroupM transitions to a “single operating model” under the soon-to-be-rebranded WPP Media banner.
A storied legacy weighed down by churn, uneven creative output, and account losses. As organisational change looms, DDB must reignite its creative firepower or risk fading behind siblings TBWA and BBDO.
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