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Kinder Joy’s 'Mobile Goodness' campaign by Leo Burnett Hong Kong won both the Grand and Outdoor Kam Fan trophies this year, with the jury agreeing the idea behind the campaign exceeded all other entries in relevance. Organised by the HK4As (Association of Accredited Advertising Agencies of Hong Kong), the presentation gala held on Saturday evening had Carrie Lam Cheng Yuet-ngor, the chief secretary for administration of Hong Kong SAR Government, as the guest of honour.
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