Benjamin Li
Aug 21, 2013

Gloucester Luk Kwok Hong Kong runs 80th anniversary campaign

To celebrate its 80th anniversary, Gloucester Luk Kwok in Wan Chai has enlisted PR agency Lighthouse Consultant to run a marketing campaign: an exhibition that offers the public an opportunity to walk down memory lane to its old hotel-related collections over the past 80 years, a collection of postcards. Over the years, the hotel has attracted guests like Richard Masons who stayed there for four months in the 1950s to write the novel "The World of Suzie Wong".

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