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Jan 10, 2025
TikTok launches Messaging Ads in Asia Pacific
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Agency Report Card 2024: TBWA
With bold campaigns, record-breaking new business wins, and a near-perfect client retention rate, the agency proved it could lead from the front. Yet, challenges in China and the pressures of rapid growth loom large—testing whether its ‘disruption’ can stand the test of time.
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Why adland pros are becoming creators themselves
As the advertising landscape shifts and job security wanes, a growing number of ad professionals are reinventing themselves as creators to stay relevant and stand out.
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Squarespace courts Aussie and Kiwi trades with ...
The in-house taps retro classic folk songs to bring enduring real world trades into the digital age.
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4 hours ago
Omnicom’s $13.5 billion Interpublic deal approved ...
The US Federal Trade Commission approved Omnicom’s $13.5 billion acquisition of Interpublic, with restrictions against coordinating ad spending based on political or ideological content.