Chinese consumers test voice shopping on Singles Day
Chinese shoppers placed over 1 million orders through Alibaba's smart speaker Tmall Genie during this year's Singles Day sale, as voice emerges as the next battleground for ecommerce.
Purchased items during the day including 810,000 eggs, 1.4 million tons of rice and 76 tons of liquid detergent. According to statistics from Alibaba, over 40% of Tmall Genie users have tried voice shopping.
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