Staff Reporters
May 29, 2014

Spikes Asia names five more jury presidents

SINGAPORE - The 2014 Spikes Asia Festival of Creativity has announced the jury presidents for its Design; Digital and Mobile; Direct and Promo & Activation; Integrated; and Media juries.

Spikes Asia names five more jury presidents

The new presidents are (clockwise from top left in the photo):

  • Design Jury:
    Stefan Sagmeister, Designer, sagmeister&walsh, New York
  • Digital and Mobile Jury:
    Jean Lin, Global CEO, Isobar
  • Direct and Promo & Activation Jury:
    Josy Paul, Chairman & Chief Creative Officer, BBDO, India
  • Media Jury:
    Mark Patterson, CEO, Asia Pacific & Chairman, China, GroupM
  • Integrated Jury:
    Andy Greenaway, Executive Creative Director, SapientNitro APAC

These five new presidents join the presidents of the Innovation and Healthcare juries, announced earlier.

“Spikes Asia is privileged to have such a formidable line-up of jury presidents to judge the best of the region’s work this year," said Philip Thomas, CEO of Lions Festivals. "As thought-leaders and people of extraordinary talent they will award stand-out entries and steer the debate that will set trends for the future of the industry.”

Sagmeister formed the New York based Sagmeister Inc. in 1993 and has since designed for clients as diverse as the Rolling Stones, HBO, and the Guggenheim Museum. He has won many international awards including Grammies for package designs for Talking Heads and Brian Eno & David Byrne.

"I am truly looking forward to enjoying the privilege of being able to see lots of wonderful design pieces created last year in their original form and am rather sure it will be difficult to pick the best,” he said.

Lin began her digital career by establishing Isobar’s first Greater China office and was the driving force behind the company’s expansion in the region. Now Global CEO, she is responsible for one of the fastest growing, full service digital agency networks in the world. She ranked amongst Asia Pacific’s top female talent in 2010 and was most recently named one of the region’s Top 5 CEOs by Campaign Asia-Pacific.

“It’s a great honour and great fun to work with my jury fellows this year at Spikes," Lin said. "I look forward to seeing the most exciting and innovative work in the digital space this year from Asia Pacific.”

Paul set up BBDO India from the back seat of his car in 2008. Today, it serves some of the most popular names in the country, including Gillette, P&G, 7 Up, Mirinda, Quaker Oats, Visa Debit Cards, Johnson's Baby, General Mills, Aviva Life Insurance and HP. Paul has won 10 Cannes Lions in under five years, including the only Creative Effectiveness Lion in Asia.

"It is a special honour to be chosen to be the president of Direct and Promo at this year's Spikes Asia," he said. "It is recognition of India's contribution to global creativity and I am thrilled to be a part of it. I stand committed to the highest standards set by Spikes Asia and look forward to working closely with the members of the jury to take things higher."

Patterson moved to Tokyo in late 2000, where he was appointed CEO of MindShare Japan. His role was extended to also include China, Taiwan, Hong Kong and Korea before rising up the ranks at GroupM to his current position, where he has overall responsibility for all of WPP’s media businesses in the region, including its four media agencies Mindshare, MEC, MediaCom and Maxus.

"I am looking forward to assessing the best of the best in the industry with my fellow jury members," Patterson said. "At a time when media is front and centre of brand success and development like never before, and the lines increasingly blur between media, content and agencies, it will be fascinating to see what is put before us from and whom in this category."

Greenaway joined SapientNitro as chief creative officer, Asia-Pacific in 2013. He has won metal in every major award show including 10 Golds and over 150 other awards at Cannes, plus numerous accolades at other shows including, D&AD, One Show and Clio.

“There will be no silos in the future," he said. "Until then, there is this thing called integration. I'm excited to be president of the category that requires the skill and art of collaboration. Magic happens when different skill sets come together as one and this is the category where that happens."

Spikes Asia takes place from 23-26 September in Singapore. The festival is the result of a collaboration between Lions Festivals (organisers of Cannes Lions, Lions Health, Dubai Lynx and Eurobest) and Haymarket (publishers of Campaign Asia Pacific).



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