Jenny Chan 陳詠欣
Aug 26, 2014

Shangri-La rebrands Traders for 'A new Jeneration'

HONG KONG - Shangri-La has rebranded its Traders Hotels network to Hotel Jen, and is promoting it with all kinds of permutations of the virtual persona, ‘Jen', that the hotel is named after.

The first Hotel Jen, in Singapore

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