Manwani's mission back then wasn't so much about selling a wholesome and desirable world of perfumed fragrance and pristine white linen â” a world a million miles from what India's village communities could afford â” but about understanding consumers in the developing world.
You could easily dismiss it as public relations â” such humble beginnings for the president of Asia and Africa for Unilever makes for a nice story. But, 30 years on, former...
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